Case study · Print Design
Executive Business Cards: Business cards for a shopping mall and a holding group
Two-sided executive cards for Basko City Mall and Thesko Group
- Client
- Basko City Mall, Thesko Group
- Year
- 2024-2025
- Sector
- Retail · Holding
Executive business cards for Basko City Mall in Padang and Thesko Group in Batam, both extending brands I also built websites for.
Context
Both companies are clients whose websites appear in this portfolio. Their leadership needed cards that matched the new digital identity.
The challenge
A business card has to hold a lot of contact detail in a small space and still look like the brand. Basko also wanted a QR code that leads straight to the mall website.
- Carry the web identity into print
- Fit full contact details without clutter
- Use QR to connect print and web
Approach
How it came together.
- 01
Matched each card to its website
Basko uses the same soft gradient and green as its mall site. Thesko uses the mint band and swoosh mark from its group site.
- 02
Gave every detail an icon row
Email, phone, social and address sit in aligned rows with small icons, so the card scans in seconds.
- 03
Linked print to web
The Basko card carries a QR code to the mall website next to the address block.
Gallery
Basko City Mall
Front and back of the executive card. Personal details are blurred.
Thesko Group
Two-sided card with the group mark on the reverse. Personal details are blurred.
What was delivered
- Basko City Mall card front and back
- Thesko Group card front and back
- Presentation mockups
What changed
- Print and web now share one look for both clients
